GIYF (Google is your friend)

"GIYF - used to tell somebody to Google a stupid question before asking it" - Urban Dictionary. However, Google really can be a business owner's best friend. Did you know that 44% of all online shoppers begin by using a…

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Social Media – Content is King

Tip of the Month Dave from Paton on the "Facebook analytics" section ------------ Client Success Story IronFlower fitness - Miami's first ladies only chic fitness studio, dance studio, social club and spa. IronFlower fitness had a clear purpose in mind…

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Important change in Google’s formula

Tip of the Month Don't spend any money on marketing online until you have performed extensive keyword and market research. There are websites like spyfu.com and google adwords (free) that will perform this research for you. This takes the guessing out of marketing online.…

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