The Real Truth About Redirect 301

The Real Truth about Redirect 301

At Paton Marketing, we conduct periodic SEO tests in order to keep ourselves updated with the ever changing algorithms of search engines like Google, Bing and Yahoo!. Over the years, these tests have helped us get better at what we…

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3 Traits Of Effective Content Marketing

3 traits of effective Content marketing

What is effective content marketing? Effective marketing has more to do with advertising and sponsoring your brand, business or perhaps a service to the audience and receiving the desired results. The chief aim, objective of content marketing is to achieve…

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3 Ultimate Tips For Perfecting PPC

3 Ultimate tips for Perfecting PPC

Some people believe that PPC campaigns are all about buying the keywords and showing ads. Once it is up and running, they need not worry anymore. This not at all true. PPC campaigns are unlike the ‘Set it and Forget…

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