HOLLYWOOD, FL – Paton Marketing (www.patonmarketing.com) , a leading online marketing firm, has been selected to participate in Google’s prestigious and selective Elevator Program. Google selected Paton Marketing and several other premier online marketing firms to participate in this program and learn how to better understand the search engine’s process for ranking companies. The invited companies have exhibited high client performance and showed capabilities for rapid growth and an expanded client base. The two-day workshop at Google’s headquarters in San Francisco focuses on ways these agencies can achieve better online success for clients.

“This is a distinct honor and privilege to be selected by Google as a participant in its Elevator Program,” said Paton. “To be recognized by Google as one of the nation’s leading digital agencies is significant. We look forward to using this workshop as a way to improve services to our growing list of clients throughout the nation. Networking with other colleagues in the digital marketing industry will be another important aspect of this workshop.”

ABOUT GOOGLE’S ‘ELEVATOR PROGRAM’

Google’s Elevator program recognizes the premier digital agencies in the country and provides their leaders with “big vision” objectives. Google Elevator is a mentoring program that includes enhanced strategic planning training, sales, pricing strategies, and negotiation skills as well as direction on a one-on-one basis. Providing these valuable business tools enables these leaders to run their agencies more efficiently and to provide greater opportunities for their clients.