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June 12, 2017 No Comments

Rise of video marketing

Posted by:patonmarketing

It’s no secret: video marketing is on the rise. After a somewhat humble beginning in the early 2000s, video has become one of the most important online advertising channels. The rise of video sharing platforms, like YouTube, Vimeo, Dailymotion or Vine, has attracted millions of users daily, numerous marketers and a huge assortment of companies…

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June 5, 2017 No Comments

8 Video Optimization Tips for 2017

Posted by:patonmarketing

Billions of views and more than 300 hours of video uploaded daily, thousands of live streams every hour, and almost a billion unique visitors every day. These are only some of the stats behind YouTube, the largest video-sharing platform online. And there are tens of other video-sharing websites around. Video marketing has grown exponentially over…

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May 29, 2017 No Comments

How to explode your Florida business with video marketing?

Posted by:patonmarketing

The digital marketing world is changing at a rapid pace. People are getting more connected to the digital environment than ever. Mobile technology, coupled with high-speed internet connections has changed the way digital marketers create the campaigns. While, in the past, content marketing was based mainly on text content, nowadays, a lot of the content…

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May 22, 2017 No Comments

Are you making any of these SEO mistakes?

Posted by:patonmarketing

Search Engine Optimization is a vital element of your website’s marketing strategy. Although SEO has changed dramatically over the years, with new strategies, techniques and tools popping up every year. Similarly, the major search engines, Google and Bing specifically, constantly update their algorithms, search patterns and functionality in a strive to bring users more relevant…

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May 15, 2017 No Comments

7 Key secrets of a successful website

Posted by:patonmarketing

A website is the core element of a company’s online presence. It’s the first thing people come into contact with when searching for your company, and it is the first place where a business can showcase its products and services to potential clients. It has to look good, work properly, be intuitive and feature detailed…

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May 8, 2017 No Comments

Why is web hosting crucial for your business?

Posted by:patonmarketing

Any smart business owner will tell you that having a website for their company is the single most important way to increase brand awareness. A website is a perfect way to showcase your products and services; it helps new customers find you, it is a great way to connect with the media and press, and…

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