Ninjas have been the most fascinating warriors for many reasons.They have been the attraction of many hollywood
action flicks and have skills that convert difficulties into success. There is so much that the marketing moguls can
learn from the ninjas.
Energy and Enthusiasm of a Ninja
If you remember the Ninja Turtles, it does not matter how far from reality does the it seems. The ninjas
have trained themselves in worst of the conditions, living in the gutters, and yet equipped with the some
cutting edge technology and tools. All this indicate that they were enthusiastic in whatever they did and
put all of their energy into learning and exploring.
Taking inspiration from them, increased amount of sales can be drawn from internet marketing by being
energetic about the schemes that you launch, or the while interacting with the customer and working with
zeal to bring out success. Also the aggressiveness that the ninjas show when they fight face to face with
their opponent, it doesn’t matter to them much. They remain brutally hard working.
Camouflage and Adaptability
Ninja is known to be the one of the best in disguise and camouflage. They may hide and mix with the
surrounding and attack at the right instance to accomplish victory. They have weapons and tricks that
help them survive through the toughest of the conditions.
Keeping this as reference what Coca-Cola, the popular soft drink brand, did was they adapted themselves
according to the countries in which they took their business. They transformed their existing taglines,
stories in the commercial (both print and visual). They included elements that have huge appeal to
the masses thus marketing the same product in more ways than one can imagine. The result of which
is that there are only two countries in the world where Coca-Cola is not sold, at least officially.
Marketing experts believe that there are many instances when the renowned companies and famous brands
have to shed their original ideas to generate profits by making the product appear suitable to the
market needs. Nature of theconsumers has changed over the period making it difficult for the business
researchers to predict market behaviour.
With the consumers shifting to online marketing, some of the top brands in the world are showing interest
only in the e-commerce sector to promote sales. Hence, it may be considered necessary for other companies,
both small and medium sized industries.
Marketing experts suggest adapting to the needs of the market is the basis of maintaining fruitful relations with the
customers. As a consumer, you may not be interested to know the details of the brands and buy the product due to
its reputation in a different country. Just like a song that might have ruled the Billboard for weeks, may not be
liked at all in a country like China. Probably due to the barrier of language.Therefore, following the way a ninja
pursues his target, with concentration, energy and blending into the surroundings can produce effective rise in
sales and profit.