Architectural firms at risk with digital marketing as Google updates algorithms for cell phone access

POMPANO BEACH, FL — Architectural firms of all sizes may find their website traffic tailing off in the coming months. While it can be the result of many factors, it’s likely due a website’s incompatibility with cell phones. Google recently announced it will be updating its algorithms and slow-loading mobile sites will suffer the consequences that could result in a significant decrease in traffic and subsequent new business.

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