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Online Marketing Tips

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Killer website – check. Well-designed profile on Social Media sites – check. Well-designed Youtube channel – check. Relevant keywords integrated into website – check. Why is nothing happening? Your business can have all the fundamental basics in place, designed to perfection, but without this key ingredient incorporated into your online marketing campaign, your business will…

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Love or Hate – appreciate your feedback

Posted by:admin

The Three Pillars Having a successful online presence can be a lot harder than it seems. There are 3 fundamental pillars that have to be well thought out in order to have online success (and Dominate Your Industry): 1. Foundation Your website is the foundation of your company’s online marketing. By creating an optimized and…

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The 2 easily measured Social Media analytics you’d want to keep track of

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Tip of the Month Say it in 30 seconds or don’t say it at all. Always be ready to pitch your business for a chance encounter with an investor or curious customer. State your mission, service, key selling points and goals in a clear and concise manner. Fit the pitch to the person, less is…

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GIYF (Google is your friend)

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“GIYF – used to tell somebody to Google a stupid question before asking it” – Urban Dictionary. However, Google really can be a business owner’s best friend. Did you know that 44% of all online shoppers begin by using a search engine? Did you know that 75% of all search engine users never (ever) scroll…

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Unleashing the power of social media – For dummies

Posted by:admin

We are moving away from the traditional way of thinking in marketing. We no longer tell the people what is so awesome about our brand, we make them tell others. Hi Dave ! I bet you’ve heard it a trillion times before, but your business can’t go without social media anymore. Well, maybe it can, but…

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Social Media – Content is King

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Tip of the Month Dave from Paton on the “Facebook analytics” section ———-— Client Success Story IronFlower fitness – Miami’s first ladies only chic fitness studio, dance studio, social club and spa. IronFlower fitness had a clear purpose in mind when they contacted Paton Marketing for their SEO services. They expected the SEO campaign to…

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